28 February 2007

Bye-Bye, Forth & Towne

Gap Inc. announced plans yesterday to shutter its Forth & Towne division, which catered to women ages 35 and older … Forth & Towne was launched 18 months ago in New York and Chicago to much fanfare as a place for fashion-conscious baby boomers to shop …
Well, so long. I hope it wasn’t something I said.
"Forth & Towne was a great test of a promising concept and an illustration of the innovative risks you need to take in our business," said Bob Fisher, chairman and interim chief executive at Gap Inc.
Innovative risks? He’s got that right.

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.