Advertising to Baby Boomers

My business blog.

You'll find all sorts of information about the history and current trends in advertising and marketing to this unwieldy, diverse demographic - along with a bit of publicity for my book Advertising to Baby Boomers.

12.03.2008

Let’s Go Holiday Shopping!

I've been hanging around the web for an eternity. At least it seems so. Since 1994.

The other day this showed up in my Google alerts:

felixgumby Step back into time: Gifts for nostalgic and sentimental baby boomers
Baby boomers tend to be a sentimental lot. And what better time to buy into this nostalgia than at Christmastime?

It reminded me of a yours truly scribbling from the internet dark ages. So I went snooping around in the stale ether – and found it, rotting away in a web dustbin:

Santa Let’s Go Holiday Shopping!
As you all know, gift-giving is a custom that tells us more about the giver than the receiver. For example, I remember getting lots of ties and World War II-related plastic models from ol' dad. Far be it from me to defy tradition, so …. Let's Go Shopping!

Then all those pics of moldy toys reminded me of my ninety seconds of fame.

I guess Christmastime is for reminiscing …


Chuck Nyren, 12/03/2008

1 Comments:

I recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.


Susan

http://www.car-insurance-choices.com
Blogger Susan, at December 10, 2008 10:17:00 PM PST  

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